Opportunities for Auto Parts Stores to Sell Car Air Fresheners

Global In-Vehicle Air Freshener Market (Including Aviation Applications)

According to Grand View Research’s 2025 report, the global in-vehicle air freshener market was valued at approximately USD 2.8 billion in 2024. Aviation interior scenting systems, an emerging application aimed at enhancing passenger experience, are expected to show significant growth potential.

The global in-vehicle air freshener market is projected to grow from USD 2.8 billion in 2024 to USD 4.2 billion by 2032, at a CAGR of 5.2%, with aviation applications contributing the main incremental volume.

The aviation interior scenting segment is growing fastest, with an expected CAGR of 7.3% from 2025-2030, driven primarily by luxury cabin service upgrades among international airlines (MarketWatch, 2025).

North America is the core market for aviation-related scenting, accounting for 35% of global aviation scenting product share in 2024. Airlines such as Delta and Lufthansa have already launched bespoke scent services (Statista, 2025).

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Aviation Cabin Experience Upgrades and Growing Demand for Premium Gifts

The aerospace sector’s focus on enhancing passenger sensory experiences and the expansion of the premium gift market are creating opportunities for customized and scenario-based applications of car air freshener products.

The global aviation cabin amenities market is expected to reach USD 18.7 billion in 2024, with sensory experience products (including scenting) growing over 12% annually. Leading airlines now prioritize cabin “scent management” as a key differentiator (Grand View Research 2024).

83% of international airlines added or upgraded in-flight amenity kits in 2024, 41% of which included fragrance items. Business-class passenger satisfaction with “scenario-based scents” rose by 37% (International Air Transport Association 2024).

Airport duty-free sales of scent products grew 29% year-on-year in 2023. 38% of air travelers purchase personal-care items while waiting for flights, favoring portable, long-lasting products (Moodie Davitt Report 2024).

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